Infiniti – Italian design brand, trendsetter in the production of home and contract furnishing accessories – celebrates in 2019 the tenth year of presence at the Salone del Mobile in Milan, international event and absolute reference point for the design and furnishing sector. To celebrate a decade characterized by careful and constant research, great changes and successes, the brand reveals a design intention oriented to the respect of nature and the centrality of the role of man in its conservation and to do so has availed itself of the illustrious collaboration with Studio Boeri Architetti.
“Wood is not only intimacy and warmth, but it is also the ecological material for excellence. Compared to other elements, wood is alive, able to adapt to every processing and every use, preserving its natural and physical state. A material capable of regrowth, which can be obtained ecologically, can last for a long time and, due to its biodegradability, can be reintegrated into the natural cycle at the end of its use. Precisely this versatility has allowed us to create, in tune with Infiniti Design, an open and permeable space.” Stefano Boeri
The result is a unique exhibition that extends in a large space of 400 square meters open on four sides and that gives life to a permeable and inclusive place, where the seats design new ways of living not only the home, but also the world of hospitality and office, where design becomes a tool to get in touch with a new approach of looking at space and environment.Woodland is made with wooden poles of different heights that define multiple environments where endless products are exposed and can be experienced. The thickening of the poles creates intimate and sheltered spaces compared to the vortex of visitors, but at the same time where the poles are thinning, Woodland opens completely outwards inviting visitors to enter. Woodland is a space entirely made of wood from FVG wood.